Image Ad
Definition: An ad that uses a single static image combined with primary text, a headline, and an optional description.
Related terms
Remarketing
A digital marketing strategy that involves targeting ads to people who have already visited a website or used an app.
History of Hashtags
The hashtag symbol, , was initially used as a way to group posts or pictures by category, phrase, or theme on social media, primarily on platforms like Instagram and Twitter. The…
Inbound Social Media Marketing
Tailoring social media experiences for a target audience to gain their attention and convert them into paying customers.
Selfie Marketing
A social media marketing strategy commonly used for awareness campaigns in which brands create a trend for users to share via taking selfies.
Doxing
Revealing personal information online to the public without permission from the owner.
Brand Management
A function of marketing that employs various methods to increase the perceived value of a product or brand over time.