Analytics
Definition: The systematic computational analysis of data or statistics, often used to measure the performance of a website or marketing campaign.
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Definition: The systematic computational analysis of data or statistics, often used to measure the performance of a website or marketing campaign.
A digital marketing strategy that involves targeting ads to people who have already visited a website or used an app.
A pricing model that measures the cost for each click on an ad, driving traffic to a website. The company pays $1 for every click on their online ad.
A user driven social content website where users can submit and vote on content.
The option to pay social media platforms to increase the reach of an existing post to followers or a targeted audience.
A marketing tactic to re engage people who previously interacted with content on a website or mobile app.
A marketing strategy that focuses on attracting customers through content and interactions that are relevant and helpful, rather than interruptive.