Boost
Definition: The option to pay social media platforms to increase the reach of an existing post to followers or a targeted audience.
Related terms
Internet Platform
A digital service that facilitates communication between two or more online users.
SMM (Social Media Marketing)
The use of social media platforms to connect with the audience to build a brand, increase sales, and drive website traffic.
Affiliate Marketing
A strategy where individuals or organizations outside the business are rewarded for bringing new customers or visitors through promotion on their website. Personal or lifestyle…
Social Trends
A subject or style of content that experiences a surge in popularity on social media.
Conversion Rate
The percentage of website visitors who take a desired action, such as making a purchase or filling out a form, out of the total number of visitors.
CTR (Click-Through Rate)
The ratio of users who click on a specific link to the number of total users who view a page, email, or advertisement.