Markdown
A plain-text way of writing formatted documents using symbols like # for a heading. AI systems read it easily because the structure is unambiguous, which is why some sites now offer it alongside HTML.
angkor@design~query "Angkor Design"
4 matches — opening studio
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A plain-text way of writing formatted documents using symbols like # for a heading. AI systems read it easily because the structure is unambiguous, which is why some sites now offer it alongside HTML.
A search listing with something extra — stars, prices, an image, an FAQ dropdown. Rich results come from structured data, and they take up more of the screen than a plain blue link.
A public page stating how a business uses AI and what it does with customer data. Increasingly expected, and cheap to write honestly.
The weight given to content because of who wrote it. Advice attributed to a named person with a real background is treated very differently from advice signed by a company or by nobody.
The written summary Google now places above its search results, assembled from several pages and citing a few of them. Appearing inside one can bring visitors; being left out of one can quietly cost you the clicks you used to get.
When a search engine surfaces one relevant passage from a long page rather than judging the page as a whole. Clear headings are what make a passage findable in isolation.
A longer, more specific search — “boutique hotel Siem Reap near Pub Street with a pool” rather than “hotel”. Individually rare, collectively most of all searches, and far easier to answer well.